Aliw at pag-aaral sa midya

Arao, D. A. (2007, August 15-21). Aliw at pag-aaral sa midya. Pinoy Weekly, 6 (31), pp. 5-6. This may be retrieved from http://www.pinoyweekly.org/pw6-31/op_ed/ed-6_31_3.htm.

Mass media are so fixated on providing entertainment that they have miserably failed in fulfilling their two other functions — providing information and enlightenment. You can say that this article seeks to explain in a little more than 600 words the context in which media should be studied.

I also explained how entertainment can be used to both provide information and enlightenment, devoid of any escapist tendencies. One of my objectives in writing this article is to dispel the notion that media owners and gatekeepers only provide audiences what they want, and that there is no one to blame but the people for the kind of trash that pollutes the airwaves (in the case of radio and television).

To know what I mean, I hope you will take time to read this article. Thank you for your attention.